A Legacy of Craftsmanship

For over a century, Chopard has been renowned as the “Artisan of Emotions,” crafting magnificent timepieces and fine jewellery that resonate with individuals on a deep emotional level. Founded on principles of innovation, excellence, and authenticity, Chopard’s legacy is steeped in a rich history of fine workmanship. Since its inception, each piece created by Chopard tells a unique narrative, inspired by the Maison’s dedication to unparalleled craftsmanship and attention to detail. With a commitment to incorporating corporate responsibility into its core designs, Chopard has set new standards in innovation and social issues, leading the way in ethical sourcing and sustainability.

Innovative Elegance with Responsibility

When customers visit Chopard, they can expect to experience not only the epitome of luxury and elegance but also a brand deeply rooted in social responsibility. From exquisite Swiss watches to dazzling fine jewellery, every creation reflects Chopard’s dedication to responsible sourcing and ethical practices. Since July 2018, Chopard has made a significant commitment to using only responsibly sourced gold in all its designs, ensuring that every piece carries not only a legacy of elegance but also a commitment to a better future. Located in Mayfair, London, Chopard invites customers to explore its timeless collections, where innovation meets social responsibility to create enduring legacies.