Selfridges, located at 400 Oxford Street, London, stands as a beacon of luxury retail since its establishment in 1909 by Harry Gordon Selfridge. For over a century, Selfridges has redefined the shopping experience, setting the standard for innovation and luxury. Pioneering the concept of product displays and integrating art and architecture into its store design, Selfridges transformed shopping into an immersive experience.

Fashion and Sustainability

At Selfridges, the emphasis extends beyond high-end fashion, beauty, and homewares; it encompasses a commitment to supporting new talent and promoting sustainable fashion. As a launchpad for emerging designers and a champion of sustainable initiatives, Selfridges is at the forefront of shaping the future of the industry. Patrons can anticipate not only a diverse range of luxury products but also an environment that fosters creativity, innovation, and conscious consumerism. Selfridges isn’t just a department store; it’s a destination where luxury meets innovation, offering an unparalleled shopping experience that transcends traditional retail boundaries.